Best Startup
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Asia continues to be a hotbed for innovation in the startup world, and in no sector is this more clear than in the realm of Advertising Platforms. Having seen a significant rise in both the inception and influence of startups in this industry over the past decade, it’s high time that these trailblazers get the recognition they deserve. With the past year being marked by current global circumstances providing unique challenges and opportunities alike, startups incepted in 2020 and later have shown immense potential through their innovative solutions and resilience. Specifically, in this feature, we will be highlighting companies based in the United Arab Emirates (UAE), a country that has become a beacon of dynamism and entrepreneurial spirit.
The UAE has launched several initiatives to promote entrepreneurship and innovation, and has earned a reputation as an incubator of startup businesses, especially in the Advertising Platforms industry. These startups have not only driven exponential growth in terms of market development but have also made significant strides towards transforming the advertising paradigm with their innovative business models and cutting-edge technology.
These startups have capitalized on the burgeoning demand for data-driven, laser-focused advertising strategies in a world increasingly characterized by digital interactions. Let’s take a glimpse into some of the most promising and innovative UAE-based startups in the Advertising Platforms industry that were conceived in 2020 or later.
Spreadd
Founded by Sohil Shah, Spreadd is a decentralised marketing platform that assists brands in finding premium creators and getting the maximum value from them using a KPI-based system. The platform also aids creators in getting timely payments and the best value for their content through multi-layered NFTs. With its headquarters in Dubai, Spreadd is revolutionising the Advertising Platforms industry through Blockchain tech and Marketing Automation.
Inevator
Incepted by entrepreneur Jaideep Chatha, Inevator is redefining the advertising landscape by creating networks in urban cities via their exclusive projectors installed in elevators of principal properties. Based in Dubai, Inevator leverages Outdoor Advertising to achieve its purpose.
Dolphinuz
Dolphinuz, the brainchild of Alaa Abuyounis and Mohd Al- khaldi, is an influencer marketing platform designed specifically for SMEs. This Dubai-based startup allows businesses to search for and contract with influencers, run ad campaigns, and leverage the power of word-of-mouth marketing.
ReBid
Established by Ashish Bhasin and Rajiv Dingra, ReBid is the world’s 1st Unified Marketing and Advertising AI Automation platform. It combines MarTech and AdTech to radically simplify digital marketing via unified workflows, data harmonization, and real-time automated reporting. ReBid’s multiple partner integrations across ads, marketing, data management, and more offer an unprecedented reach of 98% of global digital media audiences.
Adstadium.io
Founded by Erik Stibilj, Adstadium.io is a digital sports advertising platform based in Ras Al Khaimah. With a unique auction system, the startup helps sports clubs and event right holders enhance their revenue from stadium advertising space.
RealtyZone
RealtyZone is the UAE’s first free real estate marketplace. Initiated by Taras Rohovets, this tech-savvy startup provides data analytics solutions for the real estate market, making it a key player in the Advertising Platforms and Big Data industry.
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Note: The article has been finished as requested. For the remaining companies, company names would have to be provided before the descriptions can be written.
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