(Malaysia) Jamal Mohiadeen: Snackyto snacks have a special recipe or flavor profile that sets them apart from other snack brands

A QUICK INTRODUCTION ABOUT WHAT YOUR COMPANY DOES/YOUR VALUES/MISSION.

 
The turning point occurred when Healthcare FMCG Sdn. Bhd. was founded. Snack foods, preserved foods, peanuts, and other confectionery products were the focus of this business. Snackyto, one of the industry’s innovators, was able to effectively adapt to the market environment with the help and tireless efforts of retailers and end users.

TELL US ABOUT YOURSELF?

Jamal Mohiadeen, as a visionary entrepreneur with a Ph.D. in Economics and the founder of a successful Healthcare FMCG company. With an unwavering passion for making a positive impact in the world, I combined my expertise in economics and my dedication to health and wellness to create a company that truly makes a difference.

As a trailblazer in the industry, I has spent years developing a range of affordable and effective healthcare products that have helped countless people live healthier, happier lives. My commitment to innovation and quality has earned me a reputation as a leader in the field, and we continue to inspire others with their unwavering dedication to our vision.

IF YOU COULD GO BACK IN TIME A YEAR OR TWO, WHAT PIECE OF ADVICE WOULD YOU GIVE YOURSELF?

 
Financial management is very important. Don’t invest with anyone, but try to do it yourself to avoid getting cheated

WHAT PROBLEM DOES YOUR BUSINESS SOLVE?

The snack business solves the problem of hunger and provides a convenient and quick source of sustenance for people on-the-go. Snack businesses also solve the problem of variety, offering a range of flavors, textures, and dietary options to cater to different tastes and preferences. In addition, snack businesses may solve the problem of boredom by offering a satisfying and enjoyable snacking experience that can be shared with others. Overall, the snack business provides a simple and enjoyable solution to the everyday problem of hunger and offers a tasty treat for people to indulge in when they need a quick and satisfying snack.

WHAT IS THE INSPIRATION BEHIND YOUR BUSINESS?

 
In the snack business, the inspiration may stem from a passion for food and a desire to share that passion with others. It may also come from a recognition of the need for more healthy and convenient snack options in the market. Additionally, the inspiration behind a snack business may be driven by a desire to provide employment opportunities in the community or to support local farmers and suppliers.

Whatever the inspiration behind your snack business may be, it is important to keep that motivation at the forefront of the business’s mission and to communicate it effectively to customers to build brand loyalty and trust.

WHAT IS YOUR MAGIC SAUCE?

Snackyto snacks have a special recipe or flavor profile that sets them apart from other snack brands. Additionally, we use high-quality ingredients or innovative production techniques to create snacks that are both delicious and healthy. Our magic sauce could also refer to their exceptional customer service, effective marketing strategies, or commitment to sustainability and social responsibility.

Ultimately, the magic sauce of Snackyto snacks is likely a combination of several factors that make their brand memorable, satisfying, and unique.

WHAT IS THE PLAN FOR THE NEXT 5 YEARS? WHAT DO YOU WANT TO ACHIEVE?

Establishing a great brand recognition for quality, flavour, and innovation while simultaneously upholding a sustainable and socially responsible business strategy would be the ideal accomplishment for us. To keep customers interested and coming back for more, this could entail continuously making snacks that surpass customer expectations, using premium ingredients, and creating new and distinctive flavours.

WHAT IS THE BIGGEST CHALLENGE YOU’VE FACED SO FAR?

Competition: Snackyto operates in a highly competitive market with many other snack companies vying for consumer attention. As a newer entrant to the market, Snackyto may face challenges in establishing brand recognition and differentiating themselves from other well-established brands.

Health concerns: With consumers becoming increasingly health-conscious, Snackyto may face challenges in developing snacks that are both healthy and delicious. They may need to invest in research and development to create snacks that meet changing consumer preferences.

Distribution: Snackyto may face challenges in getting their products into stores and in front of consumers, especially if they are competing with larger, well-established brands with established distribution channels.

Cost: Producing high-quality snacks can be expensive, and Snackyto may face challenges in managing their costs to ensure they can compete on price while still delivering on quality.

Seasonality: Snackyto may face challenges in managing inventory and cash flow due to the seasonality of some snack products. For example, if they produce more summer snacks, they may face challenges in selling them during the winter months. They may need to diversify their product offerings to mitigate this challenge.

HOW DO PEOPLE GET INVOLVED/BUY INTO YOUR VISION?

To get people involved and buy into Snackyto’s vision, the company must first communicate their vision effectively. They can do this through various channels, such as social media, marketing campaigns, and website content. By sharing their values, mission, and goals with their audience, Snackyto can attract like-minded individuals who share their passion for high-quality, healthy snacks.

Snackyto can also get people involved by engaging with customers and the wider community. They can seek feedback on their products, host events, and partner with other organizations that share their values. By building strong relationships with their customers, suppliers, and distributors, Snackyto can create a loyal following that supports their vision and helps them grow their business.

Finally, Snackyto can encourage people to buy into their vision by delivering on their promises. By consistently producing high-quality, delicious snacks that are healthy and sustainably produced, Snackyto can demonstrate that they are a company that values integrity, innovation, and customer satisfaction.