101 Top Indian Lifestyle Companies and Startups of 2021

July 2, 2021

This article showcases our top picks for the best Indian based Lifestyle companies. These startups and companies are taking a variety of approaches to innovating the Lifestyle industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

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Top Indian Lifestyle Startups

Data sourced from Crunchbase and SemRush.

CityMall

CityMall

Crunchbase Website Twitter Facebook Linkedin

CityMall is a social e-commerce platform that sells lifestyle and curated products via peer-to-peer referrals on WhatsApp.

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boAt

Crunchbase Website Twitter Facebook Linkedin

boAt is a homegrown earwear audio-tech brand that offers well-designed, aspirational products at accessible price points.

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Nykaa

Crunchbase Website Twitter Facebook Linkedin

Nykaa is an online marketplace for different beauty and wellness products.

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Trell

Crunchbase Website Twitter Facebook Linkedin

Trell is a lifestyle social commerce platform where users share 3-minute videos showing their interests.

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Aditya Birla Fashion and Retail

Crunchbase Website Twitter Facebook Linkedin

ABFRL is a designs and manufactures branded apparel and operates a chain of apparel and accessory retail stores.

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FamPay

Crunchbase Website Twitter Facebook Linkedin

FamPay offers UPI, P2P, and card payments that allows parents to send money to their teenage kids.

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FabAlley

Crunchbase Website Twitter Facebook Linkedin

FabAlley is an online fashion store that provides women’s fashion brand.

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Bombay Shaving Company

Crunchbase Website Twitter Facebook Linkedin

Bombay Shaving Company is a consumer goods company that focuses on developing a range of shave care, beard care, and skincare products.

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Chumbak

Crunchbase Website Twitter Facebook Linkedin

Chumbak, a Bangalore, India-based gifting startup. Founded by Subhra Chadda, Chumbak sells designer t-shirts, tins, coffee mugs shot

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MCaffeine

Crunchbase Website Twitter Facebook Linkedin

MCaffeine is a personal care brand that offers caffein-infused face, body, and hair care products.

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POPxo

Crunchbase Website Twitter Facebook Linkedin

POPxo is India’s online community for women that deals everything from fashion, beauty, lifestyle, work, and etc.

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Flyrobe

Crunchbase Website Twitter Facebook Linkedin

Flyrobe is an on-demand apparel rental platform that provides premium designer wear.

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Melorra

Crunchbase Website Twitter Facebook Linkedin

Melorra is an operator of an online jewelry store that is used to offer contemporary jewelry.

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Little Black Book

Crunchbase Website Twitter Facebook Linkedin

LBB engaged in search and discover highly recommended places, products, local experiences & much more.

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EazyDiner

Crunchbase Website Twitter Facebook Linkedin

EazyDiner provides a guide to eating out that offers insider tips, exclusive and expert reviews by top critics.

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EkAnek Networks

Crunchbase Website Twitter Facebook Linkedin

EkAnek Networks is a new startup that is focused on building the ecosystem for new age brands in lifestyle categories.

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Beardo.in

Crunchbase Website Twitter Facebook Linkedin

Beard is an official brand manufacturer of natural ordinary oils or incompatible products to bearded man.

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Purple Style Labs

Crunchbase Website Twitter Facebook Linkedin

Purple Style Labs Pvt Ltd (PSL) is an IIT-Bombay graduate and ex-banker with Deutsche.

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Koovs

Crunchbase Website Twitter Facebook Linkedin

KOOVS is the one-stop online fashion destination for all your fashion needs.

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Voonik

Crunchbase Website Twitter Facebook Linkedin

Voonik is india’s first online shopping store for women. They give you stylish handpicked items for your personalised purchase.

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Increff

Crunchbase Website Twitter Facebook Linkedin

INCREFF is a Data & Technology Company helping fashion & lifestyle brands and retailers improve inventory turns through IRIS and ASSURE.

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Future Lifestyle Fashions

Crunchbase Website Twitter Facebook Linkedin

Future Lifestyle Fashions is an integrated fashion company

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Bombay Shirt Company

Crunchbase Website Twitter Facebook Linkedin

Bombay Shirt Company is the first online custom shirt brand in India.

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SARVA

Crunchbase Website Twitter Facebook Linkedin

SARVA is a yoga and wellness startup

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StalkBuyLove

Crunchbase Website Twitter Facebook Linkedin

StalkBuyLove is a Online fast fashion brand

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Qtrove

Crunchbase Website Twitter Facebook Linkedin

Qtrove is a curated marketplace that exhibits and sells non-mass produced items from small entrepreneurs across the country.

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La Renon

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La Renon is a global healthcare company.

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Fabulyst

Crunchbase Website Twitter Facebook Linkedin

Fabulyst is an AI engine that works as a virtual personal stylist, solving modern women’s style aspirations.

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Seniority.in

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Seniority.in is India’s largest shopping destination for senior citizens

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Smytten

Crunchbase Website Twitter Facebook Linkedin

It an online discovery platform for premium products & services

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La Opala

Crunchbase Website Twitter Facebook Linkedin

La Opala is a Indian tableware retailer

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Aqualite India

Crunchbase Website Twitter Facebook Linkedin

AqualiteIndia is one of the most popular footwear brands in India. It offers a wide range of shoes, flip-flops, sandals and slippers.

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Lal10

Crunchbase Website Twitter Facebook Linkedin

Lal10 empowers rural artisans to add value to their handmade products and sell them in wholesale and retail markets.

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SPOYL

Crunchbase Website Twitter Facebook Linkedin

India’s largest destination platform for influencer-led fashion e-commerce

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Fashion & You

Crunchbase Website Twitter Facebook Linkedin

Fashion & You is an Indian online shopping club providing members with access to international lifestyle brands and designer labels.

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Valyoo Technologies

Crunchbase Website Twitter Facebook Linkedin

Valyoo Technologies is an India-based online retailer offering luxury fashion accessories.

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Scootsy

Crunchbase Website Twitter Facebook Linkedin

Scootsy is an intra-city discovery and delivery platform that offers quality delivery service and experiences to anticipating consumers.

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Stage 3

Crunchbase Website Twitter Facebook Linkedin

New Delhi-based online renting platform for designer wear

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Zovi

Crunchbase Website Twitter Facebook Linkedin

Zovi designs and manufactures high-quality lifestyle apparel and accessory products and exclusively offer them online.

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Wikka

Crunchbase Website Twitter Facebook Linkedin

Wikka is a personal care product company.

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FactorDaily

Crunchbase Website Twitter Facebook Linkedin

FactorDaily is a technology news site based in India that provides insights on companies, culture, future, and lifestyles.

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Genesis Colors

Crunchbase Website Twitter Facebook Linkedin

Genesis Group brings an eclectic mix of splendid designer labels from India.

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Shree

Crunchbase Website Twitter Facebook Linkedin

Shree is a lifestyle destination focused towards providing ‘up-to-the-minute’ women clothing in India and abroad.

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VClusive

Crunchbase Website Twitter Facebook Linkedin

VClusive is the essence of exclusivity distilled into signature privileges that complement your lifestyle.

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Actofit

Crunchbase Website Twitter Facebook Linkedin

Actofit is a wearable tech startup that allows you to track your workouts in granularity (75+ gym exercises) and make data driven decisions

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The Gene Box

Crunchbase Website Twitter Facebook Linkedin

The Gene Box is a pioneering health-tech company specializing in predictive genetic analysis. Delivering insights For GUTMICROBIOME and DNA.

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Entrackr

Crunchbase Website Twitter Facebook Linkedin

Entrackr is a new age media platform for entrepreneurs, startups and technology enthusiasts.

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People Matters

Crunchbase Website Twitter Facebook Linkedin

People Matters is Asia’s largest and leading community platform for talent professionals in the arena of people and work.

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Nirmal Lifestyle

Crunchbase Website Twitter Facebook Linkedin

Nirmal Lifestyle have successful completed & delivered many projects in Mumbai

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StyleCracker

Crunchbase Website Twitter Facebook Linkedin

StyleCracker is an online fashion startup

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Henry & Smith

Crunchbase Website Twitter Facebook Linkedin

Leading D2C Brand In Men Bottomwear

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JewelMaze Private Limited

Crunchbase Website Twitter Facebook Linkedin

Fashion Jewellery E-Commerce Marketplace

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Sunday

Crunchbase Website Twitter Facebook Linkedin

India’s first sleep startup. Passionately designed mattress and other sleep products.

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Luxury Hues Group

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Luxury Hues Group provides lifestyle and event services.

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GuaRented.com

Crunchbase Website Twitter Facebook Linkedin

GuaRented is a crowdsourcing marketplace to rent consumer durable products

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The American Swan Lifestyle Company

Crunchbase Website Twitter Facebook Linkedin

American Swan is a Global Lifestyle brand that combines classic, iconic ‘Americana’ style with a quintessential European Fashion

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Masaba

Crunchbase Website Twitter Facebook Linkedin

Chain of Retail Stores – Designer Wear for Women

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HealthSutra

Crunchbase Website Twitter Facebook Linkedin

Health Sutra offers a new and exciting way to healthy eating and a healthier lifestyle

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Bonhomia

Crunchbase Website Twitter Facebook Linkedin

Boho produces espresso coffee and gourmet teas for homes, offices, and studios.

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IGP.com

Crunchbase Website Twitter Facebook Linkedin

IGP.com is India’s largest online gifting store offering curated gifts, cakes/flowers & personalized products for all occasions & festivals.

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Sanghvi

Crunchbase Website Twitter Facebook Linkedin

They interest in the Brands business stems from their D Mall project in Dubai and the Retail Space Leasing business in Pune; While the D

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20Dresses

Crunchbase Website Twitter Facebook Linkedin

Fashion & Lifestyle Ecommerce Platform

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Marico

Crunchbase Website Twitter Facebook Linkedin

Marico is an Indian consumer goods company.

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BeautiCo

Crunchbase Website Twitter Facebook Linkedin

BeautiCo is a brand that believes in keeping our skin healthy through the use of natural ingredients.

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Hindustan Unilever

Crunchbase Website Twitter Facebook Linkedin

Hindustan Unilever supplies consumer goods.

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Enakshi

Crunchbase Website Twitter Facebook Linkedin

Enakshi is an online apparel brand for women.

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Zenparent

Crunchbase Website Twitter Facebook Linkedin

ZenParent, want to be your extended support system regardless of whether you’re the parent of a tot, tween or teen.

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Campus Activewear

Crunchbase Website Twitter Facebook Linkedin

Campus Activewear is an Indian casual sports and footwear brand.

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Gingercrush

Crunchbase Website Twitter Facebook Linkedin

At Gingercrush, They offer you an innovative on-demand retail platform.

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Newgen Internet Networks

Crunchbase Website Twitter Facebook Linkedin

Newgen Internet Networks is a Mumbai-based online beauty startup .

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Craftfurnish.com

Crunchbase Website Twitter Facebook Linkedin

Buy & Sell Original Handicraft handmade items by people of India

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AstroTalk

Crunchbase Website Twitter Facebook Linkedin

AstroTalk is a platform to consult best Astrologers of India online, on-call, or through chat.

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Belita

Crunchbase Website Twitter Facebook Linkedin

Belita is an innovative beauty service company devoted to delivering beauty & spa services at doorstep.

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GOLD FOGG

Crunchbase Website Twitter Facebook Linkedin

R Z International is a beverage company based in India.

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ShabdaNagari

Crunchbase Website Twitter Facebook Linkedin

Sbdnagri the first Internet service where you can put your thoughts in Hindi and add people with.

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SummerLabel

Crunchbase Website Twitter Facebook Linkedin

SummerLabel is a fashion and lifestyle discovery platform.

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Johari Shop

Crunchbase Website Twitter Facebook Linkedin

Johari Shop intends to bridge the gap which is presently there between offline and online jewellery buying experience.

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Blue Barrows

Crunchbase Website Twitter Facebook Linkedin

Multivendor E-Commerce Marketplace

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DAZL

Crunchbase Website Twitter Facebook Linkedin

DAZL builds confidence and fearlessness in women all around the world.

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RedPolka

Crunchbase Website Twitter Facebook Linkedin

India-based online podium for curated designs in fashion & lifestyle for women

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VioletStreet

Crunchbase Website Twitter Facebook Linkedin

Fashion from Boutiques: India’s largest online boutique marketplace

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Mangosteen Eco Lifestyle

Crunchbase Website Twitter Facebook Linkedin

A lifestyle based Wellness Cafe in Indore

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V-Mart Retail Limited

Crunchbase Website Twitter Facebook Linkedin

V-Mart is a complete family fashion store that provides its customers true value for their money. It operates in Tier 2 & 3 cities of India.

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ALCIS Sports

Crunchbase Website Twitter Facebook Linkedin

ALCIS Sports is a sportswear brand that produces high end performance wear as well as athletic leisure sportswear.

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RANGRAGE

Crunchbase Website Twitter Facebook Linkedin

A hand-painted fashion products brand

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Medaino

Crunchbase Website Twitter Facebook Linkedin

Simplifying the way we understand our body

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Dance with Madhuri

Crunchbase Website Twitter Facebook Linkedin

Dance with Madhuri is an online gamified dance academy that enables its members to learn various dance styles.

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Mutterfly

Crunchbase Website Twitter Facebook Linkedin

Rent the latest tech starting at 1% of MRP

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shopatplaces

Crunchbase Website Twitter Facebook Linkedin

Tagline: Famous Places. Best Buys.

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Mayasheel Retail LLP – Bazar India

Crunchbase Website Twitter Facebook Linkedin

Bazar India, one of the top clothing brands in India, is India’s fastest growing premium lifestyle company.

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MatraMatri.com

Crunchbase Website Twitter Facebook Linkedin

Price comparison portal that helps in searching a range product and buy at smart prices.

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Terre Brown

Crunchbase Website Twitter Facebook Linkedin

A fashion-lifestyle brand build around leather products using the potential of 0 inventory model.

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Daily Updates

Crunchbase Website Twitter Facebook Linkedin

We are the fastest-growing digital destination with news, views and reviews.

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Citizen Umbrella Manufacturers (India) Ltd

Crunchbase Website Twitter Facebook Linkedin

Citizen Umbrella® – Buy Umbrellas Online, Umbrella Online Shopping in Mumbai (India)

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House of Anita Dongre

Crunchbase Website Twitter Facebook Linkedin

House of Anita Dongre Limited (HOAD) (formerly known as And Designs India Limited) is one of India’s leading fashion houses today.

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Trident Group

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Trident Corporation a vision to establish leadership position in terry towel and bed sheet segment of home textiles.

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RENT IT BAE

Crunchbase Website Twitter Facebook Linkedin

RENT IT BAE is a premium online rental service that brings latest fashion to your doorstep. From now on, no girl needs to repeat clothes.

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SportsPal

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SportsPal matches you with nearby sports buddies with similar interests and abilities.

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Redwolf

Crunchbase Website Twitter Facebook Linkedin

Redwolf is an indie clothing label that makes tees & accessories designed by artists all over the globe! Use #redwolfdotin to get featured.

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Pyck

Crunchbase Website Twitter Facebook Linkedin

Pyck is an online platform that empowers you to send/share anything on a click of a button.

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Enrich Salon

Crunchbase Website Twitter Facebook Linkedin

India’s best Hair & Beauty Salon chain having salons

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